Helms Ad Campaign Against Hunt Signals Start of '84 Senate Race (Charlotte Observer)
Press
June 9, 1983
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Case Files, Thornburg v. Gingles Working Files - Guinier. Helms Ad Campaign Against Hunt Signals Start of '84 Senate Race (Charlotte Observer), 1983. 08a8fc14-dc92-ee11-be37-6045bdeb8873. LDF Archives, Thurgood Marshall Institute. https://ldfrecollection.org/archives/archives-search/archives-item/2cdcfda8-15a8-4cb3-b332-0e08542ffd44/helms-ad-campaign-against-hunt-signals-start-of-84-senate-race-charlotte-observer. Accessed December 05, 2025.
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Helms Ad Campaign Aguinst Hunt
Signals Start of 'Ba Senate Rac" I
they've got to try to attack that ln
some way."
_- Hackney calls some of the
H.etrn8 ads, especially the one de.plctlng.Hunt wlth Jbsse Jackson,
r8cist.."The.y obvlousty are (riij
rst) and are intended to be," Hack-
ney say8, adding that Hunt has not
addressed the issue;
'out-of-state campatgn contriuu. ;;'ffir- itil'i;irdb":ti#Jr rro..tions.'create o.uugauoiJvor-iiifit iirir r.not to have,"'the ad.says. .,Jim ',,Those small.ctrcutatton news-
i,lg,(fl jll'"TStltr?,,:?*1i,3$if[.i,'#;i,ft;{i"ai#;J,.?ffI
to New York Cltv
ralse out-of.state .fgt_"i-i"6.i iiiii"fgn. .,Th,e readers wilt readmo:ley to defeat lesie uetmi.;' -'
",,ifiole papers from cover to'
_ The ad descrlbes some N.C.":';;;.,,
Campaign Fund contrtb.uto*:
- :: *!iiirf,.n,
says the ad campaign
",!,,{i,i,iii:t}&i".:,:,::5l:.lnilX#".if r*liffio Andrew young, ..former ttriitairi;ii,ribiiainewimeaia.,,U.N. ambassador wi-o sal<t the "'iSo
rany ttmes, so much of theAvatouah Khomernr was,a meaJi rriri"niilp-iiru-ni.iii.,i, ..-salnt."'
l**iif*r,':*i::rfffi iH':q"#ii'tt\k;ti#$_ ,. ,. .Sol Linowttz, ,,negotrator of iriiviliiri to;rfi;;ii:;'-.the deal.paying panam]a to talii ...3t.ptun. refuses to say howour canal." .ff:r1._ ffiHH ril [1,. nrtThe ads are nrnnrng. marnty. !n iri-d'Miiuil6;;iu;6i-ons oi-sma[-town dailies ani weerlei, iiJt-or- i6i" ir,i-'iii.C"'ilm"ocraticand on the N.C. News Networli, i;fi;, says the newspapers adsZ2 radio stauons tn mostty smCli ifi,i". .o.t roughty $20,000 a.:and medtum-stzed to_yl:-^tl11 ro ili.'ti, u..ordtng to her survey ofl:9.etv.e Ralelgh-based newscasts on o"iri"p.r. carrytng the ads.the hour.
. accoiaing to Mrk€ Edwards, ,#nTl, ?,'rlTdt#","t'l;.:::,#":
the network's stafion retatitns ii"'ri" "f Jim Hunt,s political im-
ffifijdli,if,.#id6:liifl fir;i;Ts ;"r,.:*.nrw,statlon. coupred with thi l 2-week ;ai' ;;y_. a.iiitv"ii..?J'!l'il.,"rv
-",9111. iil lhe lsqlewspspers, sreht ir;.k;;i'. I:ii".i"lno*
i-.;-:.-.'.: j'ir'/
p-.qfi;i,1. ffiIi-A't#'lt*rX1! : .,fe$ Jesse Herms ,
..3,,,o:ti-.Lr-.lr:: iln -HIl! ^:S_dl
Hei 6 i;s me ssas es h ave gone out
Continued From page tA
cal leaders want Jesse Helms out
of the Senate?" the ad says.
o Hunt flying by staie aircraftto Marion to open the new
McDowell County Democratlc
headquarters. ,.FACT: Jim Hunt
has repeatedly used the state heli-
copters and state airplanes to at-
tend Hunt political events. North
Carolina-taxpayers are paylng the
blll for the Jim Hunt political-ma-
chine," the ad says.
_ o Hunt associating wlth Sen.
Edward Kennedy, D--Mass., and
Georgia- state Ser. ,rrulian Bond,
whom the ad, relers to as head of
_th_e "Blac PAC." ..Ask yqurself -Why do Blac PAC and. Kennedv
P-AC -want !o elect Jtm Hunt to thi
U.S. S^enate?'! the ad says.
a Out-of-state fundralslnc bvthe N.C. Campalgn funa,- thi
- 9ne recent radio ad, descrlblnq
Julian Bond as a .:Blac-rAE
Ieader", was changed to ..llberat
polltlclan," Stephens says, not be-
c.ause of raclst- lmplications, but,"Decause people did not under.
stand what a black pAC w8s."
. Stept-rens denles the ads are rac-Ist. "That's lust comethtnr
-
ttrev
wgltd. [ke to -do-to chanle thi
subject matter," he--gays. _
. tlgt has not reapo-nOea. ..It's a
Dad.tdea st-rateglcally to get down
ID tJte mud wlth tbem,,'-Hackney88y8. ,*
.. But- the Campalin Fund took
out rutl-page ads ln some newspa-
pgls garly thts year crlttctzinr
Helms's posltlons bn Soctat Seculrlty. The state DemocraUc Fartv
also placed an ad chtdtng Hanil,for votlng to increase the- ta;;l
tobacco-tax. Those aas appearJd
before the recent Hetms iri camlpalgn. . ,.ir
.ttqtt!(_e- past campalSns, In
which Helms sald he Lnei+, nottr.
ll! oI neSafive adverttstng taiuli,
Jrepne-ns says Helme revlews
most of the 8ds @fore pubUcatlon
or broadcast. .'i( :
^-
Asked lf Helms approved them,
stephens replled, .,If the scnatoi
was.dtspleased wlth anythlng, he' would certalnly let us kriow."''
. Campalgn Fund Chalrman Rlch-
ardson Preyer sald the Camoaten
Fund wlll turn the negattve ailvjr.
tlsing lnto a campalgi tssue. Hu;tpress se_c,retary Gary pearce
a_grees: "We wfll ralse-the gues-
tion, 'Js thls the klnd of poitttcs
you want to.see? Is thls litntl of
cqmp-algn good for Xorth Car.
olina? Is this the klnd of camoelon
a U-.9. Senate candidate oughii;
run?"
., Says Stephene of the ads:"They're good, soltd factual
pieces-. I believe we're maklng thepoint." j......